Advertising and Promotion: An Integrated Marketing Communications Perspective
Belch, George E
Advertising and Promotion: An Integrated Marketing Communications Perspective - New Delhi Tata Macgraw-Hill 2003
Technology--MBA LIBRARY--Management & auxiliary servicesManagement
659.1 / BEL-A
Advertising and Promotion: An Integrated Marketing Communications Perspective - New Delhi Tata Macgraw-Hill 2003
Technology--MBA LIBRARY--Management & auxiliary servicesManagement
659.1 / BEL-A