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Services Marketing: People, Technology, Strategy

Lovelock, Christopher

Services Marketing: People, Technology, Strategy - Delhi Pearson Education 2001

Subjects--Uniform Titles: --MBA LIBRARY

Subjects--Topical Terms:
TECHNOLOGY--MANAGEMENT AND AUXILIARY SERVICESGENERAL MANAGEMENTManagement

Dewey Class. No.: 658.8 / LOV-S

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