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Managing Indian Brands:Marketng Concepts and Strategies

Kumar, S Ramesh

Managing Indian Brands:Marketng Concepts and Strategies - New Delhi Vikas Publishing House 2002

Subjects--Uniform Titles: --MBA Library

Subjects--Topical Terms:
India--BrandingBrand name productsManagement

Dewey Class. No.: 658.8 / KUM-M

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