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Marketing Management Integrated Managerial Approach Under Current Market Driven And Competitive Global Marketing

S A SHERLEKAR

Marketing Management Integrated Managerial Approach Under Current Market Driven And Competitive Global Marketing - Bombay Himalaya Publishing House 2000 - 554p.

Subjects--Uniform Titles: --MBA

Subjects--Topical Terms:
Management --Marketing --Technology

Dewey Class. No.: 658.81 / SHE-M

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