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Market Segmentation: How to Do It, How to Profit from It

Mcdonald, Malcolm

Market Segmentation: How to Do It, How to Profit from It - New Delhi Macmillion 1998

Subjects--Uniform Titles: --MBA LIBRARY

Subjects--Topical Terms:
Market segmentation--Virtual work teamsManagement--Target marketing

Dewey Class. No.: 658.802 / MCD-M

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