Managing Indian Brands:Marketng Concepts and Strategies (Record no. 113054)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00398nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211119s9999||||xx |||||||||||||| ||und|| |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 095 4 |
| Item number | KUM-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kumar, S Ramesh |
| 245 #0 - TITLE STATEMENT | |
| Title | Managing Indian Brands:Marketng Concepts and Strategies |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Vikas Publishing House |
| Place of publication, distribution, etc. | 2002 |
| Date of publication, distribution, etc. | New Delhi |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Technology |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOK |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Form subdivision | General ManagementManagement |
| General subdivision | MBA LIBRARY |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Shelving location | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SB LIBRARY | SB LIBRARY | 19/11/2021 | 180.00 | 658.827 KUM-M | 00126511 | MBA LIBRARY | 19/11/2021 | 19/11/2021 | BOOK |