Consumer Behavior:Building Marketing Strategy (Record no. 115030)

MARC details
000 -LEADER
fixed length control field 00378nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211119s9999||||xx |||||||||||||| ||und||
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834 2
Item number HAW-C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I
245 #0 - TITLE STATEMENT
Title Consumer Behavior:Building Marketing Strategy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Tata Macgraw-Hill
Place of publication, distribution, etc. 2004
Date of publication, distribution, etc. New Delhi
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Technology
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Form subdivision General ManagementManagement
General subdivision MBA LIBRARY
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Shelving location Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     SB LIBRARY SB LIBRARY 19/11/2021 400.00 1 658.8342 HAW-C 00128490 MBA LIBRARY 14/08/2024 22/07/2024 19/11/2021 BOOK

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