Marketing Management (Record no. 133367)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00562nam a2200205Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220408153056.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211122s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-333-93719-8 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | SBCL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | RAM-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | V S Ramaswamy |
| -- | S Namakumari |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| Remainder of title | Planning Implementation & Control |
| 250 ## - EDITION STATEMENT | |
| Edition statement | III rd Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Macmillian |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 748p |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| General subdivision | MBA LIBRARY |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOK |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Form subdivision | Marketing Managament |
| General subdivision | Technology |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Shelving location | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SB LIBRARY | SB LIBRARY | 22/11/2021 | 295.00 | 11 | 658.8 RAM-M | 00116159 | MBA LIBRARY | 18/04/2024 | 26/03/2024 | 22/11/2021 | BOOK | ||||
| Dewey Decimal Classification | SB LIBRARY | SB LIBRARY | 22/11/2021 | 295.00 | 658.8 RAM-M | 00116157 | MBA LIBRARY | 08/04/2022 | 22/11/2021 | BOOK | ||||||
| Dewey Decimal Classification | SB LIBRARY | SB LIBRARY | 25/06/2022 | 375.00 | 658.84 RAM-M | 00116158 | MBA LIBRARY | 25/06/2022 | 25/06/2022 | BOOK |