SERVICES MARKETING (Record no. 134519)

MARC details
000 -LEADER
fixed length control field 00599nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220730053025.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220730b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93*325-8768-7
040 ## - CATALOGING SOURCE
Transcribing agency SBCL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number WIR-S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name WIRTS,JOCHEN
-- LOVELOCK,CHRISTOPHER
245 ## - TITLE STATEMENT
Title SERVICES MARKETING
Remainder of title PEOPLE TECHNOLOGY STRATEGY
250 ## - EDITION STATEMENT
Edition statement 8th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NOIDA
Name of publisher, distributor, etc. PEARSON INDIA EDUCATION SERVICES PVT. LTD.
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent 817p.
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
General subdivision GENERAL STACK
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management & auxiliary services
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Technology
Form subdivision General management
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Shelving location Date last seen Price effective from Koha item type
    Dewey Decimal Classification     SB LIBRARY SB LIBRARY 30/07/2022 799.00   658.8 WIR-S 00141669 GENERAL STACK 30/07/2022 30/07/2022 BOOK

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