Raj, Gagan <br/><br/>
Dictionary of Advertising 

 - Mumbai  Himalaya Publishing House  1998 
<br/><br/><label>Subjects--Uniform Titles: </label>--General Stack
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Generalia
<br/><br/><label>Dewey Class. No.: </label>658.81  / RAJ-D