Mathur, U C <br/><br/>
Strategic Marketing Management 

 - New Delhi  Macmillan India Ltd  2006 
 - 296p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ManagementCommerce--General Stack
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAT-S