Batra, Satish K <br/><br/>
Consumer Behaviour:Text and Cases 

 - 2004  Excel Books  New Delhi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technology--MBA LIBRARY--General ManagementManagement
<br/><br/><label>Dewey Class. No.: </label>658.834 2  / BAT-C