TY  - BOOK
AU  - Rajagopal, Rajagopal
TI  - Marketing Management:Text and Cases
U1  - 658.8 
PY  - 2000///
CY  - New Delhi
PB  - Vikas Publishing House
KW  -  Technology
KW  - Management & auxiliary servicesGeneral managementManagement
KW  - MBA LIBRARY
ER  -