TY  - BOOK
AU  - Verma, Harsh V
TI  - Services Marketing:Text and Cases
U1  - 658.8 
PY  - 2008///
CY  - India
PB  - Dorling Kindersley
KW  - General Stack
KW  - Technology
KW  - Management & auxiliary servicesGeneral managementManagement
ER  -