Lane, W Ronald <br/><br/>
Kleppners Advertising Procedure 

 - New Delhi  Pearson India Education Services  2005 
 - 782p. 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA LIBRARY
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technology--Management & auxiliary servicesAdvertising & public relationsManagement
<br/><br/><label>Dewey Class. No.: </label>659.1  / LAN-K