Srinivasan, R <br/><br/>
Service Marketing:The Indian Context 

 - New Delhi  Prentice-Hall of India  2012 
<br/><br/><label>Subjects--Uniform Titles: </label>--General Stack
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technology --Management & auxiliary servicesGeneral managementManagement
<br/><br/><label>Dewey Class. No.: </label>658.8  / SRI-S