TY  - BOOK
AU  - Ramesh Kumar, S
TI  - Consumer Behaviour And Branding:Concepts, Readings And Cases
U1  - 658.8342 
CY  - Noida
PB  - Pearson India Education Services Pvt.Ltd.
KW  - MBA LIBRARY
KW  - TECHNOLOGY
KW  - MANAGEMENT AND AUXILIARY SERVICESGENERAL MANAGEMENTManagement
ER  -