TY - BOOK AU - Malhotra, Naresh K TI - Essentials Of Marketing Research:A Hands-On-Orientation U1 - 658.83 CY - Noida PB - Pearson India Education Services Pvt.Ltd. KW - MBA LIBRARY KW - TECHNOLOGY KW - MANAGEMENT AND AUXILIARY SERVICESGENERAL MANAGEMENTManagement ER -