Aaker, David <br/><br/>
Aaker On Branding:20 Principles That Drive Success 

 - New Delhi  Sage Publications 
<br/><br/><label>Subjects--Uniform Titles: </label>--General Stack
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce--TECHNOLOGYMANAGEMENT & AUXILIARY SERVICESGENERAL MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.827  / AAK-A