TY  - BOOK
AU  - Greenberg, Paul
TI  - CRM at the Speed of Light:Capturing and Keeping Customers in Internet Real Time
U1  - 658.812 
PY  - 2002///
CY  - New Delhi
PB  - Tata Macgraw-Hill
KW  - MBA Library
KW  - Customer relations
KW  - Electronic commerceManagement
ER  -