Donald S Tull  Del I Hawkins  <br/><br/>
Marketing Research   Measurement & Method  

 - VIth Edition  
 - New Delhi  Prentice-Hall of India  2000 
 - 863p. 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA Library
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.83  / TUL-M