Clifton, Rita <br/><br/>
BRANDS AND BRANDING 

 - Delhi  Viva Books  2004 
 - 256p 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA Library
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--AdvertisingBrand name productsForecastingManagement
<br/><br/><label>Dewey Class. No.: </label>658.827  / CLI-B