Dalrymple, Douglas J <br/><br/>
Marketing Management:Text and Cases 

 - New York  John Wiley  2002 
 - 707p. 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA LIBRARY
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Financial ManagementTechnologyCommerceManagement
<br/><br/><label>Dewey Class. No.: </label>658.8  / DAR-M