Chunawalla,S.A. <br/><br/>
Foundations of Advertising Theory and Practice 

 - 9th ed. 
 - New  Delhi  Himalaya 
 - 600p. 
<br/><br/><label>ISBN: </label>978-93-5299-407-6 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA Library
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Advertising & public relations
<br/><br/><label>Dewey Class. No.: </label>659.1  / CHU-F