Varshney, R.L. <br/><br/>
Marketing Management Text and Cases 

 - New Delhi  S.Chand 
 - 1185p. 
<br/><br/><label>ISBN: </label>81-8054-589-4 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA Library
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>General Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / VAR-M