TY  - BOOK
AU  - Kinnear, Thomas C
TI  - Principles of Marketing
U1  - 658.8 
PY  - 1990///
CY  - New York
PB  - Addison-Wesley
KW  - MBA LIBRARY
KW  - Technology
KW  - Management & auxiliary services
KW  - General managementManagement
ER  -