Shing, Tevence A <br/><br/>
Promotion Management and Marketing Communications 

 - San Francisco  Zrinehart  1986 
 - 673p. 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA LIBRARY
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technology--General managementManagement--Management & auxiliary services
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHI-P