TY  - BOOK
AU  - Woodruffe, Helen
TI  - Services Marketing
U1  - 658.8 
PY  - 1995///
CY  - New Delhi
PB  - Macmillion
KW  - MBA LIBRARY
KW  - Service industries--Marketing--Management
KW  - Service industries--Marketing
KW  - Professions--MarketingManagement
ER  -