TY  - BOOK
AU  - Mcdaniel, Carl
TI  - Marketing:An Integrated Approach
U1  - 658.8 
PY  - 1979///
CY  - New York
PB  - Harper & Row, Publishers
KW  - General Stack
KW  - Management
KW  - Accounting
KW  - Management AccountingCommerce
ER  -