Chunawalla, S A <br/><br/>
Foundations of Advertising Theory & Practice 

 - Mumbai  Himalaya Publishing House  1999 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA LIBRARY
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising Management--Management
<br/><br/><label>Dewey Class. No.: </label>659.1  / CHU-F