Bateson, Jhon E G <br/><br/>
Managing Services Marketing:Text and Reading 

 - San Francisco  Zrinehart  1999 
 - 471p 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA LIBRARY
<br/><br/><label>Subjects--Topical Terms: </label><br/>technology--general managementManagement
<br/><br/><label>Dewey Class. No.: </label>658.8  / BAT-M