Aaker, David A <br/><br/>
Marketing Research 

 - London  John Wiley & Sons  2002 
<br/><br/><label>Subjects--Uniform Titles: </label>--MBA LIBRARY
<br/><br/><label>Subjects--Topical Terms: </label><br/>technology--general managementManagement
<br/><br/><label>Dewey Class. No.: </label>658.83  / AAK-M