000 00402nam a2200133Ia 4500
008 211119s9999||||xx |||||||||||||| ||und||
082 _a659.1
_bSHI-A
100 _aShimp A, Terence
245 0 _aAdvertising and Promotion:An IMC Approach
260 _bCenage Learning
_aAndover
_c2008
300 _a650p
650 _aTechnology
_vManagement & auxiliary servicesManagement
_xMBA LIBRARY
942 _cBOOK
999 _c105719
_d105719