000 00471nam a2200133Ia 4500
008 211122s9999||||xx |||||||||||||| ||und||
082 _a658.827
_bKEL-S
100 _aKeller, Kevin Lane
245 0 _aStrategic Brand Management:building, Measuring, and Managing Brand Equity
260 _bPearson India Education Services
_aNew Delhi
_c2011
630 _xMBA LIBRARY
650 _aTECHNOLOGY
_vMANAGEMENT AND AUXILIARY SERVICESGENERAL MANAGEMENTManagement
942 _cBOOK
999 _c123988
_d123988