000			00440nam a2200145Ia 4500
008			211122s9999||||xx |||||||||||||| ||und||
082			_a658.827 _bSEN-B
100			_aSengupta, Subroto
245		0	_aBrand Positioning: Strategies for Competitive Advantage
260			_bTata Macgraw-Hill _aNew Delhi _c1990
300			_a299p.
630			_xGeneral Stack
650			_aProduct management _vMarketingIndiaBrandingManagement
942			_cBOOK
999			_c128718 _d128718