000 00490nam a22001937a 4500
003 OSt
005 20260406114458.0
008 260406b |||||||| |||| 00| 0 eng d
020 _a978-93-5051-465-8
040 _cSBCL
082 _a658.802
_bKUM-I
100 _aKumar, Niraj
245 _aIntegrated Marketing Communications
260 _aMumbai
_bHimalaya Publishing House
300 _a608p.
630 _xMBA Library
650 _aManagement
_aGeneral Management
942 _cBOOK
999 _c137864
_d137864