000 00408nam a2200145Ia 4500
008 211118s9999||||xx |||||||||||||| ||und||
082 _a658.827
_bSEN-B
100 _aSengupta, Subroto
245 0 _aBrand Positioning: Strategies for Competitive Advantage
260 _bTata Macgraw-Hill
_aNew Delhi
_c1990
300 _a299p.
630 _xGeneral Stack
650 _aManagement
_vManagement
942 _cBOOK
999 _c99956
_d99956