Advertising and Promotion:An IMC Approach

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TextPublication details: Cenage Learning Andover 2008Description: 650pSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	SB LIBRARY MBA LIBRARY	659.1 SHI-A (Browse shelf(Opens below))	Available		00119108

Total holds: 0

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	659.1 RAT-A Advertising Management	659.1 ROM-H How to Advertise What Works, What Doesn`t-And Why	659.1 ROM-H How to Advertise What Works, What Doesn`t-And Why	659.1 SHI-A Advertising and Promotion:An IMC Approach	659.1 SHI-A Advertising and Promotion:An IMC Approach	659.1 SON-A Advertising	659.1 WEL-A Advertising:Principles and Practice	Next

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